Hit the slopes with Powder White and British Airways

Faster Flying

Snow buddies

A new partnership in the ski field for British Airways 

With the summer holidays at their height, we turned our thoughts to winter as British Airways unveiled a new partnership with the ski specialist Powder White.

Powder White offers a range of three- to five-star accommodation from hotels to apartments and chalets, across 75 ski resorts. But its appeal to clients, especially at the premium end of the market, is its tailor-made approach, seeking to avoid what they call the ‘the ship in/ship out feeling’ of some ski holidays.

Fully catered chalets are available in Val d’Isère, Courchevel, Meribel, Verbier and St Anton.

The Powder White partnership is the latest evolution in the company’s holidays programme as it seeks to offer an ever-wider diversity of experiences. It follows the successful link up with the boutique hotel specialist Mr & Mrs Smith, which now offers 300 contemporary hotels worldwide.